About Us

Following a review of the Open Working Group paper on the SDGs, Women Deliver identified 12 investments for girls and women that place a gender lens on the SDGs, break down silos among the SDGs, and promote integration. These 12 investments were selected because of their potential to drive high social and economic returns including increased global productivity and equality for individuals, economies, and societies at large.

The Deliver for Good campaign is built on three strategic pillars:

1. Changing the Narrative Deliver for Good is reshaping the global narrative around girls and women—from victims and the vulnerable, to agents of change and critical drivers of progress. The Deliver for Good campaign partners curate and disseminate a stronger, more comprehensive evidence base highlighting the roles that girls and women play in development. The partners are sharing the evidence through advocacy and communications to shape a new narrative to clearly communicate why investing in girls and women positively impacts communities, development, and the achievement of the SDGs.
2. Mobilizing Cross-Sector, Cross-Issue, and Cross-Generational Engagement The Deliver for Good campaign partners are breaking down traditional development silos and formalizing the engagement of stakeholders working across multiple sectors, issue areas, and generations.
3. Inspiring Action The Deliver for Good campaign partners, allies, supporters, and country coalitions advocate for the implementation of policies, programs, and investments that reflect the important role girls and women play in global development and in the achievement of the SDGs. This includes developing and executing strategies that work to ensure policies related to SDG implementation include a gender lens and are coordinated across issue areas.

The Deliver for Good campaign focuses on the whole girl and the whole woman—not just her health needs, her educational needs, or her rights, but also essential socio-economic factors such as her access to land, clean energy, water and sanitation, and economic empowerment. The campaign connects all of the issues that affect girls’ and women’s lives through an integrated approach. While other cross-sector coalitions exist, Deliver for Good is unique for the gender lens it applies to the Sustainable Development Goals (SDGs). By encouraging decision makers to put girls and women at the center of their policies and programs, the Deliver for Good campaign promotes gender-sensitive investments that power progress for all. Unlike other campaigns and initiatives, the Deliver for Good campaign aims to connect stakeholders working across sectors, issue areas, and ages to break down traditional development silos that have limited progress.  

The evidence is sound. Investing in gender equality and the health, rights, and wellbeing of girls and women creates a ripple effect that spurs growth and progress for all. Despite the facts, decision makers fail to consistently prioritize girls and women. Now, as countries implement programs and policies to achieve the Sustainable Development Goals (SDGs), there is an opportunity to reprioritize girls and women and unlock their potential to impact and improve the economic, political, and environmental state of their nations.

Deliver for Good is a collaborative campaign initiated by Women Deliver and a diverse set of partners fueling a movement to prioritize girls and women across international development and humanitarian action.  The campaign consists of several tiers of partners based on varying levels of engagement at both the global and country levels. These include: Influencers, Advisory Group Partners, Ally organizations, supporters – organizations and individuals – and country partners.

There are currently 14 organizations serving on the campaign's strategic advisory group.  Working across issues, these organizations work closely with Women Deliver to develop and execute the campaign’s multi-year strategic plan. Partners actively contribute to the evidence base (including case studies, solutions, lessons learned, online engagement and data) and champion the campaign across their organization’s' programs, policies, and investments. The 14 partners include:  

• Business for Social Responsibility (BSR)
• Equal Measures 2030
• Every Women Every Child
• The African Women's Development and Communication Network (FEMNET)
• FHI 360
• The Global Partnership for Education (GPE)
• International Planned Parenthood Federation
• Landesa
• Mercy Corps
• National Democratic Institute (NDI)
• Plan International
• Population Services International (PSI)
• Scaling Up Nutrition (SUN Movement)
• Women Deliver

This campaign is rooted in and builds on key international agreements that make the case for the health, rights, and wellbeing of girls and women. This includes the Beijing Platform for Action; the Programme of Action of the International Conference on Population and Development; The Global Strategy for Women’s, Children’s and Adolescents’ Health; the work of the Partnership  for Maternal, Newborn and Child Health; the United Nations Sustainable Development Goals; and many other international strategies and initiatives.

• Shared evidence on the role that girls and women play in global development progress.
• Facilitated the integration of evidence and narrative by engaging 34 ministers from 32 countries, and 85 parliamentarians from 54 countries, through parliamentary and ministerial briefings.
• Mobilized more than 400 organizations working across sectors in more than 50 countries.
• Enlisted four high-level influencers as part of its global advocacy network to amplify messages and persuade decision makers to invest in girls and women as drivers of progress for all.

• Curating and disseminating evidence and best practices to inform policy and programming
• Assembling a broad-based coalition to align complementary agendas and create sustained advocacy pressure
• Establishing multi-sector coalitions in two focus countries  – Kenya and Senegal – to enhance local capacity to guide and influence the implementation of the SDGs through a gender lens
• Mobilizing advocates around the 12 investment areas at global, regional, and country levels
• Aligning efforts to monitor progress on policies and programming so investments can be optimized

As part of a strategic planning process, the advisory group partners and allies work together to determine the campaign’s priorities at the global level, to outline key milestones, and to plan and execute activities in pursuit of the agreed upon goals, time-based objectives, and milestones.

Following a systematic assessment, the campaign’s advisory group selected two focus countries—Kenya and Senegal – for dedicated Deliver for Good campaign work. The country-level advocacy efforts provide additional support to build upon existing country activities. This includes facilitating greater collaboration between government, NGOs, the private sector, UN agencies, and young people to ensure girls and women are prioritized in the local implementation of the Sustainable Development Goals and other development plans. The Deliver for Good campaign equips country partners with financial and technical support to help fuel partners from across sectors, issue areas, and age to focus on three key areas of work.

1. These efforts will broaden the reach of a new, evidence-based narrative that recognizes the central role girls and women play in advancing country development.
2. Dedicated local partners will energize and mobilize partners, inspiring organizations to break down the silo mentality that dominates global development, in favor of collaborative approaches and innovative solutions.
3. Partners will advocate for concrete actions and policies that deliver for girls and women and sustainable progress.

The Deliver for Good Advisory Group partners conducted a systematic process to identity two focus countries – Kenya and Senegal – for dedicated advocacy and communication activities. Assessments conducted in the two selected countries sought to understand the civil society environment, the women's equality landscape, and ongoing SDG implementation initiative. Countries were selected based on the burden of gender inequality issues affecting girls and women, the strength of civil society networks in countries, the involvement of governments in SDG implementation, and the complementary efforts underway to advance the health, rights, and wellbeing of girls and women in the countries. Importantly, data from these countries revealed both a need and opportunity for fueling progress by investing in girls and women to achieve development targets.

Everyone has a role to play in advancing gender equality and everyone can be involved in the Deliver for Good campaign. We encourage individuals, governments, organizations, the private sector, and civil society from all issue areas, all geographies, and generations to join the campaign and work across sectors to advocate for gender equality. Deliver for Good has four types of engagement: Advisory Group Partners, Ally Organizations, Influencers, and Supporters. All partners, allies, influencers and supporters of Deliver for Good are invited to actively engage in contributing to the evidence base, sharing the campaign broadly, and joining the movement to advocate for girls and women.

The last several years have been pivotal for geopolitics, global development, and gender equality. We believe that now – more than ever – champions must collectively mobilize around the issues affecting the health, rights, and wellbeing of girls and women everywhere. With the implementation of activities to achieve the Sustainable Development Goals, there is no better time to come together and make change happen. The Deliver for Good campaign serves as a platform for action and is a rallying cry for unity in the name of girls and women. The campaign offers vetted, crosscutting advocacy and communications tools to help advance advocacy around the intersection of development issues affecting girls and women. The Deliver for Good campaign provides partners, allies, and supporters with opportunities to expand their networks and connect with coalitions and stakeholders from various sectors and backgrounds. It facilitates cross-issue dialogue, understanding, and collaboration so that advocacy agendas can be better aligned and policy recommendations and action agendas can be more coherent. The campaign also provides partners, allies, and supporters’ greater visibility for the work of a multitude of organizations. At its core, the campaign is designed to be a platform to drive strengthened, and unified action toward a more sustainable and equal world for all.

Currently, 14 organizations serve as Partners of the Deliver for Good campaign. These organizations have publicly signed on to the Commitment; they serve on the campaign’s Advisory Group and they work closely with Women Deliver to develop and execute the campaign’s multi-year strategic plan. Partners also help facilitate monetary support to ensure the campaign’s ongoing success and actively contribute to the evidence base (including case studies, solutions, lessons learned, online engagement and data). The 14 Partners also act as public champions of the campaign in their own engagements and through opportunities within the campaign.

There are currently 47 ally organizations. The ally groups have signed onto the Commitment; contribute to the evidence base (including data, case studies, solutions, lessons learned, and online engagement); are available to provide expert consultation as needed; and act as public champions of the campaign.

Four high-level ‘Influencers’ currently support the Deliver for Good campaign efforts. The Influencers include:

• Alaa Murabit – the UN High-Level Commissioner on Health Employment & Economic Growth and a UN SDG Advocate
• Her Royal Highness The Crown Princess of Mary of Denmark –  a passionate advocate for health, gender equality, and the empowerment of women and girls
• Madame Sophie Grégoire Trudeau – a  gender equality advocate and the wife of Canadian Prime Minster Justin Trudeau
• Phumzile Mlambo-Ngcuka – the UN Under-Secretary-General and Executive Director of UN Women

We encourage individuals – and organizations – to take up the five S’s:

• Share:  Add evidence and case studies to the 12 investment areas for girls and women through the Deliver for Good website.
• Stay Informed:  Sign up for the Deliver for Good newsletter for campaign updates, stories, and resources to help you become a more effective advocate
• Speak Up:  Use your voice to advocate for the campaign and for greater political, programmatic, and financial investments in girls and women at the community, country, and global levels.
• Socialize:  Use #DeliverforGood to amplify the investment case for girls and women via Twitter, Facebook, and other social media networks.
• Support:  Make sound investments to help accelerate the implementation of the SDGs so that they matter most for girls and women.